Enterprise Rebranding, Figma Design Tokens & Web Portal Overhaul
A traditional supply chain and freight forwarding corporation needed to modernize its brand perception for international enterprise clients. Mirashka redesigned their visual identity, built an enterprise design system, and launched a custom tracking portal that streamlined operations.
1. Modern Brand Identity & Guidelines
Designed a contemporary logo mark, bold typography hierarchy, and sleek corporate color palette reflecting speed, reliability, and global reach.
2. Custom Figma Design System
Constructed a comprehensive component library in Figma with 200+ reusable design tokens, ensuring visual consistency across web, mobile, and print collateral.
3. Real-Time Shipment Tracking Web Portal
Engineered a high-speed tracking interface integrated with client ERP systems, allowing customers to track cargo live and reducing phone inquiries by 52%.
Mirashka Strategic Takeaways
- Unified Design Tokens: Build reusable design systems to maintain visual harmony across global corporate assets.
- Self-Service UX: Empower customers with instant digital tools to reduce manual customer support load.
- Reflect Core Values: Ensure corporate visual identity communicates trust, velocity, and enterprise scale.
