Mirashka partners with India’s CXOs & founders to build measurable visibility, award-winning narratives and thought leadership that aligns with business growth.
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Early-Stage Education Technology Start-Up
Fast-Tracking Talent Success for a Rapidly Scaling EdTech Innovator
Client Overview
Early-Stage Education Technology Start-Up
A dynamic online learning start-up built VLearn360, a proprietary real-time interactive learning platform, designed to enhance virtual education experiences for students across India. Despite securing significant funding from angel investors, the start-up faced persistent hiring challenges, especially for permanent roles across technology, content development, sales, and student support teams. As they prepared for rapid national expansion, they urgently required an agile, experienced HR partner who could streamline recruitment, establish standardized hiring frameworks, and reduce over-reliance on fragmented external recruitment vendors.
Industry: EdTech & Online Learning
Reach: 120+ hires in 83 days
The Challenge
What Problem Needed to be Solved
- No Central Talent Acquisition Team: Each department handled hiring independently, causing inconsistencies and delays.
- Process Fragmentation: No unified recruitment policy or standardized interview process existed.
- Heavy Reliance on Agencies: Nearly 65% of hiring was outsourced to multiple uncoordinated agencies.
- Under-Resourced HR Function: Internal talent acquisition operated at just 30% of required capacity.
- Urgent Hiring Needs: The business needed 120+ professionals within 90 days for product launches and regional expansion.
Challenge
Reach: 120+ hires in 83 days
Our Approach
Solution & Strategy
01
Solution
Mirashka stepped in as the exclusive Recruitment Process Outsourcing (RPO) partner, providing a comprehensive hiring transformation strategy that included:
- Central Talent Hub: Single-window HR partner for hiring across tech, sales, operations, content, and support.
- Standardized Process Implementation: Consistent hiring workflows from requisition to onboarding.
- Cost-Effective Bulk Hiring: Bulk hiring strategies cutting average cost-per-hire by 38%.
- Real-Time Performance Reporting: Custom dashboards for time-to-fill and offer acceptance rates.
- Employer Branding Support: Refined employer brand messaging for candidates.
- Vendor Rationalization: Vendor Scorecard System increasing direct sourcing by 50%.
02
Strategy
Mirashka built a scalable talent engine for the client, turning fragmented hiring into a cost-efficient, transparent, and future-ready process.
By delivering agility, expertise, and structure, Mirashka empowered this fast-growing EdTech innovator to achieve aggressive growth goals while maintaining high-quality hiring standards.
Proven Impact
Results & Impact
Real Results from Strategy, Storytelling & Media Excellence
120 positions closed in 83 days, spanning technology, content & academics, and sales & student success roles.
- 42% reduction in recruitment costs through centralized RPO.
- External vendor dependency reduced from 65% to 22%.
- Time-to-Hire reduced from 42 days to 17 days for high-priority roles.
- 34% jump in offer acceptance rates.
- Process Standardization: Central hiring playbook created for future scaling.
120+ roles in 83 days. 42% recruitment cost reduction. Vendor dependency 65% to 22%. Time-to-hire 42 to 17 days. 34% higher offer acceptance. Central hiring playbook delivered.
Looking to build your workforce with speed, cost efficiency, and quality? Let Mirashka design your hiring success story too.
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